Norwegian neuroscience research (forskning.no)
Brain researchers explain that the human brain cannot safely split attention between driving and touchscreen interaction.
Read full article →Transform your Tesla with physical buttons, ambient lighting and 30+ functions. First production batch — limited units.
Buttons, light and 30+ functions.
As day fades, Ctrl-Platform transforms your interior into a calm, information-rich driving environment — guided by light, not screens.
Down-facing LEDs integrated directly into Ctrl-Bar.
Expand lighting across the cabin with one click.
Screens dim, lights activate and adjusts brightness automaically.
Three components. One seamless driving experience.
From 2026, cars that control everything on screen lose safety points at Euro NCAP. The industry is turning. Below: the research, the neuroscientists and the regulators who explain why.
Norwegian neuroscience research (forskning.no)
Brain researchers explain that the human brain cannot safely split attention between driving and touchscreen interaction.
Read full article →VTI – Swedish National Road & Transport Research Institute
Touchscreen use resulted in longer eyes-off-road time and poorer lane control.
Read full article →Euro NCAP safety standards update
Cars relying solely on touchscreens may lose safety points.
Read full article →Their feedback shaped everything we built into Ctrl-Platform.
Works completely offline. Compatible with all Tesla Model 3 & Model Y.
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